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Why You Should Start a Subscription-Based Marketing & Digital Agency (and How to Do It!)

The traditional agency model is dying a slow death, long contracts, unpredictable revenue, and feast-or-famine cycles are making way for a more sustainable, scalable, and modern approach: the subscription-based agency. …

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Why Do We Subscribe?

From streaming platforms and gym memberships to monthly grocery boxes and productivity apps, subscriptions have become a defining feature of modern consumer behaviour. But why do we subscribe? What is…

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Let Us Reintroduce Ourselves: Subzapp, Your Subscription Growth Engine

So, who are we?  Subzapp is a subscription management platform built for digital marketing agencies, creative studios, and service-based businesses that are tired of juggling spreadsheets, chasing invoices and losing…

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Implementing a recurring revenue model for business growth

Implementing a recurring revenue model can provide your business with predictable income, enhanced customer loyalty and a solid foundation for growth.  We’re excited to share with you a comprehensive guide…

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Unlocking the power of data analytics for subscription businesses

We understand that data is the key to driving success in subscription-based businesses. Leveraging data analytics enables companies to optimise customer experiences, boost retention and maximise revenue. By tapping into…

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What is Recurring Revenue, and why does it matter?

Recurring revenue is the lifeblood of any modern business. At its core, it refers to the predictable and stable income that a company generates regularly. Unlike one-time sales, recurring revenue…

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The Evolution of Subscription Models: What You Need to Know for 2025

Over the past few years, subscription-based models have experienced a rapid transformation across industries, reshaping how businesses interact with customers and deliver value. As we navigate through 2025 these changes…

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Understanding the Subscription Model: How It Works and How to Build Your Subscription Framework.

The subscription business model has the power to transform industries, from entertainment (AppleTV) and software (Canva) to fresh meal kits (Gousto). It’s a proven approach to creating predictable revenue, fostering…

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Why your Marketing Agency should offer Subscription Services… and how Subzapp can help!

One of the smartest strategies you can adopt for your marketing agency is offering subscription services for key services such as website hosting, PPC, SEO and digital marketing. By initiating…

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